Saturday, February 12, 2011

The Believing Brain: From Ghosts and Gods to Politics and Conspiracies---How We Construct Beliefs and Reinforce Them as Truths PDF

Rating: Author: Michael Shermer ISBN : Product Detai New from Format: PDF
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The Believing Brain is bestselling author Michael Shermer's comprehensive and provocative theory on how beliefs are born, formed, reinforced, challenged, changed, and extinguished.

In this work synthesizing thirty years of research, psychologist, historian of science, and the world's best-known skeptic Michael Shermer upends the traditional thinking about how humans form beliefs about the world. Simply put, beliefs come first and explanations for beliefs follow. The brain, Shermer argues, is a belief engine. From sensory data flowing in through the senses, the brain naturally begins to look for and find patterns, and then infuses those patterns with meaning. Our brains connect the dots of our world into meaningful patterns that explain why things happen, and these patterns become beliefs. Once beliefs are formed the brain begins to look for and find confirmatory evidence in support of those beliefs, which accelerates the process of reinforcing them, and round and round the process goes in a positive-feedback loop of belief confirmation. Shermer outlines the numerous cognitive tools our brains engage to reinforce our beliefs as truths.

Interlaced with his theory of belief, Shermer provides countless real-world examples of how this process operates, from politics, economics, and religion to conspiracy theories, the supernatural, and the paranormal. Ultimately, he demonstrates why science is the best tool ever devised to determine whether or not a belief matches reality.
Direct download links available for PRETITLE The Believing Brain: From Ghosts and Gods to Politics and Conspiracies---How We Construct Beliefs and Reinforce Them as Truths [Kindle Edition] POSTTITLE

  • File Size: 1231 KB
  • Print Length: 401 pages
  • Page Numbers Source ISBN: 0805091254
  • Publisher: Times Books (May 24, 2011)
  • Sold by: Macmillan
  • Language: English
  • ASIN: B004GHN26W
  • Text-to-Speech: Enabled
  • X-Ray:
    Not Enabled
  • Lending: Not Enabled
  • Amazon Best Sellers Rank: #112,461 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
    • #58 in Books > Medical Books > Psychology > Cognitive
    • #80 in Kindle Store > Kindle eBooks > Nonfiction > Professional & Technical > Medical eBooks > Internal Medicine > Neurology > Neuroscience
  • #58 in Books > Medical Books > Psychology > Cognitive
  • #80 in Kindle Store > Kindle eBooks > Nonfiction > Professional & Technical > Medical eBooks > Internal Medicine > Neurology > Neuroscience

The Believing Brain: From Ghosts and Gods to Politics and Conspiracies---How We Construct Beliefs and Reinforce Them as Truths PDF

In The Believing Brain, Michael Shermer has succeeded in making a serious analysis of the human brain both highly entertaining and informative.

If you are a baseball fan you will never view the curious antics of a hitter entering the batter's box in quite the same way again after reading Michael's book. You will likely be reminded of the pigeon in a Skinner's Box learning pigeon patternicity: the learning of a superstition.

If you are a Liberal and you cannot understand how those crazy Conservatives can actually believe the things they do, it will be explained to you in Michael's book. The same goes for Conservatives who think that Liberalism is some kind of mental disorder....they will understand why Liberals believe what they believe. Michael also explains why neither Liberal nor Conservative is likely to change: it's all based on the way the human brain works.

The first two sections of the book, comprising 135 pages, pretty much lay the scientific foundation for the remainder of the book. Reading it requires some attention to detail, but you will learn quite a bit, and the writing is accessible to the non-scientist, and the author is mindful of his audience and avoids scientific jargon, explaining such jargon when it is impossible to avoid, and reinforcing the explanations when jargon must be used again after the reader may have forgotten the meaning a few pages later. I found this very helpful.

Part 3 of the book is devoted to examining Belief in the Afterlife, Belief in God, Belief in Aliens, and Belief in Conspiracies, using the scientific facts from Parts I & 2 of the book. I was tempted to skip one or two of these Beliefs, but I got sucked in. They are handled quite interestingly.
There's just something about reading Shermer that is unique, classy, inviting, and very educational. He's been plugging away against superstition for decades in his books, sharing top notch research that informs us all about the value of science and how we should use it to think about things. This is the value Shermer exemplifies and is greatly needed in our era. He doesn't berate believers. He wants to understand them better, having been one himself. He doesn't attack the Bible either, just the paranormal basis for it.

He simply talks science. We need to understand science and Shermer is our guide. Science is the antidote to superstition, agency detection, and the flimsy anecdotal evidence for beliefs that modern scientifically literate people do not accept. "70 percent of Americans still do not understand the scientific process defined in the National Science foundation study as grasping probability, the experimental method, and hypothesis testing." (p. 4) So his goal is to share how science works and what it can accomplish. He writes: "What I want to believe based on emotions and what I should believe based on evidence do not always coincide. I'm a skeptic not because I want to believe, but because I want to know. How can we tell the difference between what we would like to be true and what is actually the case? The answer is science." (p. 2)

"Belief systems are powerful, pervasive and enduring," he rightly says. (p. 5) "The brain is a belief engine." "Once beliefs are formed, the brain begins to look for and find confirmatory evidence in support of those beliefs, which adds an emotional boost of further confidence in the beliefs and thereby accelerates the process of reinforcing them, and round and round the process goes in a positive feedback loop of belief confirmation.

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